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Digi-Central(SM), The First-Ever Online Marketplace for Digital Entertainment Content At ShoWest 2004Digi-Central
Business-to-Business Platform Will Enable Commerce Between Entertainment Content Owners and Exhibitors
HOLLYWOOD, and MORRISTOWN, N.J., Mar 2, 2004 /PRNewswire-FirstCall via COMTEX/ -- Access Integrated Technologies, Inc. ("AccessIT") (Amex: AIX) today announced its subsidiary, Hollywood Software, will introduce Digi-Central, a ground-breaking online marketplace for digitized entertainment during ShoWest (www.showest.com), March 22nd - 25th 2004, at the Bally's Paris Las Vegas. The new subscription-based service, the entertainment industry's first offering focused exclusively on digitized content including films, music, sporting events and other forms of pre-recorded entertainment, will link digital content owners, distributors, film exhibitors and venue operators.

Extending beyond traditional online Business-to-Business listing marketplaces and exchanges, Digi-Central will incorporate transactional capabilities with secure electronic scheduling, and proactive delivery management technology provided by AccessIT and its subsidiaries, Hollywood Software, Access Digital Media, and Core Technology Services.

ShoWest, celebrating its 30th anniversary this year, is the official convention of the National Association of Theatre Owners and is the largest motion picture industry convention. It is expected to attract over 5,000 members of the industry, including delegates from more than 45 countries in North and South America, Europe, Asia and Australia.

Access Integrated Technologies, Inc. (AccessIT) is an early mover in offering a fully managed storage and delivery service for owners and distributors of digital content. Supported by its robust platform of fail-safe Internet data centers (AccessColocenters(SM)), AccessIT is able to leverage the market-leading role of its Hollywood Software subsidiary with the innovative digital delivery capabilities of its Access Digital Media (AccessDM) unit to provide the highest level of technology available to service the emerging digital cinema industry.

Safe Harbor Statement Investors and readers are cautioned that certain statements contained in this document, as well as some statements in periodic press releases and some oral statements of AccessIT officials during presentations about AccessIT, are "forward-looking'' statements within the meaning of the Private Securities Litigation Reform Act of 1995 (the "Act"). Forward-looking statements include statements that are predictive in nature, which depend upon or refer to future events or conditions, which include words such as "expects," "anticipates," "intends," "plans," "could," "might," "believes," "seeks," "estimates" or similar expressions. In addition, any statements concerning future financial performance (including future revenues, earnings or growth rates), ongoing business strategies or prospects, and possible future actions, which may be provided by AccessIT's management, are also forward-looking statements as defined by the Act. Forward-looking statements are based on current expectations and projections about future events and are subject to various risks, uncertainties and assumptions about AccessIT, its technology, economic and market factors and the industries in which AccessIT does business, among other things. These statements are not guarantees of future performance and AccessIT has no specific intention to update these statements. SOURCE Access Integrated Technologies, Inc.

CONTACT:
Bud Mayo of Access Integrated Technologies, Inc., +1-973-290-0080, or David Gajda of Hollywood Software, Inc., +1-323-463-2144; or Michael Glickman of The Dilenschneider Group, +1-212-922-0900, for Access Integrated Technologies, Inc.
URL: http://www.accessitx.com http://www.prnewswire.com
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